Services

Insights & Strategy Services

Mini Content Strategy

4 blog topics and SEO keyword research

  • Blogs align to campaign or specific goal
  • Keyword research and internal linking opportunities
  • Brief writing suggestions to expedite content creation process/CTA suggestions

1 lead magnet idea

  • E-book, checklist, or guide
  • Headline/CTA suggestions
  • Landing page copy (optional)

Analytics snapshot

  • Brief review of blog engagement and critical metrics (send 1 screenshot of a dashboard)
  • Recommendations for improvements over next 60-90 days.

Price: $600

Content Strategy Retainer

Content Planning & SEO

  • 4 blog topics per month, each aligned to a specific business goal or campaign
  • 1 keyword per blog with search volume and difficulty context
  • Internal linking suggestions for each post (2-3 links per blog)
  • 1-2 sentence brief per topic to guide writing

Campaign & Launch Strategy (quarterly or as needed)

  • 1 content architecture recommendation per quarter (pillar page structure, topic cluster map, or launch plan)
  • 1 lead magnet concept per quarter with headline, format recommendation, and CTA suggestions
  • Repurposing plan showing how to extend content across email, social, and other channels

Performance Review (monthly)

  • Review of up to 3 provided analytics screenshots or dashboard exports
  • Written summary of what's working, what isn't, and 2-3 prioritized recommendations
  • Delivered as a short document or Loom walkthrough

What's not included: writing, design, publishing, ad management, or website edits

Price: $2,200

Content Strategy and Production Retainer

Everything in the strategy retainer, plus:

  • AI-assisted first drafts for all 4 blogs (prompted, structured, and edited for accuracy, tone, and SEO)
  • Final copy ready for client review and light editing
  • SEO optimization built into each draft

Price: $2,600

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